“Transformation doesn’t begin with answers. It begins with the courage to ask better questions.” – Bruhad Buch

The Room of Silence

It was a coaching session like any other—except it wasn’t.
A senior leader sat across from me. High performing, hyper-intellectual, and visibly stuck.
“I just want to know what to do next,” she said.

I didn’t answer. I didn’t offer a strategy or a framework.
I asked: “What part of you is afraid to know the answer?”

She froze. Something cracked—not loudly, but quietly enough to shift the room.

Sometimes, the most powerful transformation isn’t in solving problems, but in asking questions that pierce through the noise.

The Power of “What” and “How”

In coaching, we often rush to solutions. But real transformation happens when we slow down.

• “What do you feel when no one’s watching?”
• “How do you define success when achievement isn’t ap